Sur/petition: Going beyond competition

Sur/petition: Going beyond competition➻ [Reading] ➽ Sur/petition: Going beyond competition By Edward de Bono ➰ – Heartforum.co.uk Don t chase the market leader, be the market leaderEdward de Bono, the bestselling author of Serious Creativity and inventor of lateral thinking teaches you how to move beyond the baseline of competit Don t chase the market leader, be the market leaderEdward de Bono, the bestselling author of Serious Creativity and inventor of lateral thinking teaches you how to move beyond the baseline of competition and find success with sur petitionIt s simple If you want to survive Sur/petition: Going MOBI :Ä in the global marketplace a competitive streak is essential But what if you want to do than just survive In Sur petition de Bono explains how choosing to run in your own race instead of alongside others will give you the edge over other businesses and creating value monopolies will allow your business to not only survive but become successful Broken down intosections Sur petition will explainWhy most fundamental habits of management thinking maybe inadequate and even dangerous for your business The difference between traditional competition and sur petition The meaning of valufacture and how to create value for your businessDrawing from his immense experience consulting the top corporations in the world, de Bono shows you how to go beyond competition and create a new winning game.

Edward de Bono is a Maltese physician, author, inventor, and consultant He is best known as the originator of the term lateral thinking structured creativity and the leading proponent of the deliberate teaching of thinking in schools.

Sur/petition: Going beyond competition ePUB ï
    Sur/petition: Going beyond competition ePUB ï how to create value for your businessDrawing from his immense experience consulting the top corporations in the world, de Bono shows you how to go beyond competition and create a new winning game."/>
  • Kindle Edition
  • 256 pages
  • Sur/petition: Going beyond competition
  • Edward de Bono
  • 26 March 2019

10 thoughts on “Sur/petition: Going beyond competition

  1. Laura McHarrie says:

    Edward de Bono asserts that complacency sets in when things seem normal to you because you are used to them In business there are four types.Comfortable ComplacencyIt creeps up when you aren t hungry you have an income stream that appears to be regenerating itself without you having to fight too hard for it we are doing all right we have our own little niche we have always done it that way Big Name Disasters The Woolworth Story The Ratner StoryCosy ComplacencyIt creeps up when environme Edward de Bono asserts that complacency sets in when things seem normal to you because you are used to them In business there are four types.Comfortable ComplacencyIt creeps up when you aren t hungry you have an income stream that appears to be regenerating itself without you having to fight too hard for it we are doing all right we have our own little niche we have always done it that way Big Name Disasters The Woolworth Story The Ratner StoryCosy ComplacencyIt creeps up when environment is uncomfortable and it is easier to snuggle down in front of the fire than stride out and ride the storm we can postpone that project for the time being we cannot increase sales, so we must cut costs we have always done it that way Big Name Disasters The Marks and Spencer Story The SAGE StoryArrogant ComplacencyIt creeps up when you believe you know it all and have all the answers we are successful, we must be doing it right we have nothing to learn we have always done it that way Big Name Disasters The News of the World Story The Enron StoryLack of Vision ComplacencyIt creeps up when your horizons are limited and you lack any thought about what could be This is the most common of all complacencies I cannot see whatcan be done we are doing as well as anyone else we have always done it that way Big Name Disasters The Betamax Story The Swiss Air StoryComplacent companies are not necessarily headed for disaster or even a slow drift and decline However, there could well be unused potential and missed opportunities So it is worth recognising where complacency creeps up and put into place some triggers to combat the creep.Procedures and routines can help Without the procedures and routines we can t measure, refine, improve and change them.Information helps Information is the basis for decision making We need to know where we are before choosing a route to get to where we would like to be Analysing and logic help Analysis compares the unknown with information that is known, in order to make sense of new or complex situations.Creativity helps Creativity is the cheapest and best way of getting added value from existing assetsClick here to go back to

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